First Party Audience Creation
First party data is increasingly important to media effectiveness. We work at the systems level to leverage the power of this data to get more targeted audiences.
Live First Party Audience Updates
Making sure all channels, both owned and paid, are giving the same message in unison.
Offline Sales / Leads Attribution Enablement
Bringing success results, even when it occurs outside of the advertising channel back into measurement systems to help gain the wider picture of media impact.
Digital Creative Dispatching
We work with our design team to get final artwork in its final destination (DV360, FB, Verizon etc) using the same naming conventions and UTM frameworks. Going above and beyond for our friends in the media world.
Multi-Channel Audience Coordination
We make it easy to build multi-channel campaigns through client owned platforms, providing audience coordination across multiple channels such as web, email, display, video or social.
LTV Based Bidding Enablement
WIth our technology and data disciplines with media enablement, we find the customer attributes that provide the greatest LTV, and get these audiences to our media agency partners.
As a Strategy and Creative Consultancy, we’re often in the room before our other agency partners. We work closely with our media agency friends to ensure they have advocates in us.